FAQ Time: Toner helps balance the skins pH, which can be disturbed during the cleansing process. It also helps prepare skin for moisturizers, serum, and other treatments following the cleansing process. Toner is an additional cleansing step. Sometimes dirt, make-up, oil, and other impurities are left behind and after cleansing, so toner gets rid of all that (who wants excess impurities building up!?)! Specific toners also have special attributes as well. So… Should you be using a toner? The answer is YES!!